article
19. March, 2023
Anyeli E-Mail schreiben Invoice Questions
Milan E-Mail schreiben Technical Support Because we love what we do, of constructive and inspiring heads. With a lot of love for Detail and creative design.
19. March, 2023
07. December, 2023
05. June, 2024
25. March, 2024
WELCOME TO OUR DESIGN WORKSHOP, WHERE CUSTOMIZED WEB DESIGN IS CREATED
Because we love what we do, creative and inspiring minds produce the best and most modern websites at fair prices. With great attention to detail and equal creativity, we design and develop web presences for your future.
We are an innovative company specializing in web and desktop design. Ideal for restaurateurs, small businesses, artists, or medium-sized companies of all kinds, such as sole proprietors (EPU), small and medium enterprises (KMU), and many others. We specialize in creating websites using selected templates with modern designs. Each website is tailored and customized to meet the customer's needs. Additionally, we have a large network of highly trained programmers and other web and desktop experts who can be brought in as needed.
Don’t have a website yet or need to update an outdated one? Need a redesign or maintenance but lack the time, experience, or concept? We take care of web design, webshops, graphics, photo editing, forms, web programming, and maintenance—from A to Z. From web presence and desktop appearance to shop creation, order processing, and payment handling, we’ve got it all covered.
We have been working in web design and development for years and have extensive experience creating websites based on templates or custom solutions. Specifically, we bring a wealth of expertise in the gastronomy sector. Originating from gastronomy, we understand what is important to customers and how websites or shops should function. We always use state-of-the-art HTML5 websites that are dynamic and meet current standards. On request, we also create websites based on CMS platforms like WordPress, Joomla, WebSiteX5, or others.
Here you can find our ongoing projects to check their status, see what still needs to be done, and ensure everything functions as expected.
Web publishing refers to all forms of online publication. This includes website content, blogs, e-books, email newsletters, and webshops. Businesses should utilize the diverse opportunities of the World Wide Web (WWW). They can showcase themselves on a homepage, offer personal insights through a blog, describe products in downloadable PDF documents, publish themed e-books, and sell goods online.
Electronic publishing offers numerous technical advantages that should be used strategically. Businesses can, for example, integrate hyperlinks, embed videos, connect their website to social networks, and interact directly with users. These measures can boost marketing effectiveness and serve as a central platform for all online activities. By strategically placing relevant keywords in metadata, visibility in search engines is enhanced, often yielding better results compared to platforms like Instagram or Facebook.
Social media advertising varies depending on the platform. Each platform caters to different audiences and offers unique features. Here's a quick overview of the most common types of social media ads:
Here is a brief overview of the most common types:
Facebook is ideal for reaching broad audiences in both B2C and B2B sectors. It is especially effective for increasing reach, brand awareness, and driving sales. However, targeting very specific audiences may result in inefficiencies due to broader audience reach.
Instagram ads are managed through the Facebook Ads Manager, allowing campaigns to run simultaneously on Facebook and Instagram. Instagram is particularly effective for visually engaging content and appealing to younger audiences.
TikTok is perfect for targeting younger audiences, particularly Generation Z. The platform focuses on short, creative, and often entertaining videos that quickly capture attention and have viral potential.
Snapchat primarily targets users aged 13 to 35 and offers diverse ad formats, including single images, stories, collections, and filters. With a low entry cost of around €5 per day, Snapchat is also accessible for smaller businesses.
Pinterest combines social networking with search engine capabilities. Businesses can use keyword-based advertising and retargeting to engage users who abandoned their carts or have specific interests. It’s a great platform for promoting inspiring and visually appealing content.
YouTube ads are managed through Google Ads and offer three main formats:
• Instream Ads: Skippable or non-skippable, up to 15 seconds long.
• Discovery Ads: Appear in search results for relevant keywords.
• Bumper Ads: Non-skippable and up to 6 seconds long.
Bluesky is well-suited for fast-paced, high-frequency campaigns with multiple daily posts. It enables real-time engagement with your target audience but requires consistent posting to maintain visibility.
LinkedIn focuses on decision-makers in professional networks. It is ideal for B2B campaigns but tends to be more expensive than other platforms. The investment is worthwhile if you want to target a business-oriented and highly specific audience.
Campaign costs depend on factors like frequency, timing, and engagement. Monitor metrics like engagement during specific times of the day to optimize your spending. Adjust budgets as needed to maximize results, especially on platforms like Instagram where ads are integrated into stories or posts.
Requires a business profile linked to the Facebook Ads Manager. Ads appear as sponsored posts in the feed or between stories. Costs and targeting are customizable based on your audience and campaign goals.
To succeed with social media advertising, it's essential to clearly define your target audience. Think carefully about the age group, gender, and other characteristics that describe your potential customers. This forms the foundation for all further steps.
Next, set clear campaign goals that focus on measurable outcomes. Are you aiming to increase brand awareness, generate leads, or drive direct sales? Clear objectives help you evaluate the success of your campaign.
Structured content planning is equally important. Use editorial or content calendars to manage your posts efficiently and ensure consistent messaging. At the same time, pay close attention to visual design. Engaging and up-to-date designs that resonate with your target audience increase the likelihood of your content being noticed and shared.
Encourage interaction with your audience by incorporating polls, contests, or questions into your campaigns. These strategies encourage comments and shares, further boosting the reach of your posts. Lastly, it's crucial to respond quickly to comments, questions, and messages. Prompt and personalized communication builds trust and strengthens the connection to your brand.
• With these strategies, you’ll lay the foundation for successful social media advertising that not only reaches your target audience but also leaves a lasting impression.
By leveraging these platforms effectively, businesses can reach their target audiences and achieve their advertising goals. The key is to choose the platform that aligns best with your specific objectives and audience.
We have developed these starter pattern templates especially for small businesses and new beginners.
Check Services
There’s no need to reinvent the wheel every time—even major car manufacturers or tuners don’t do that. The key is in selecting and assembling the right components. Of course, having the right tools and know-how to adapt or redesign components is essential. Not every project needs a Ferrari or Mercedes: A small business may need a functional delivery van instead of a luxury sports car, a restaurant might require a courier van rather than a high-end model. This is how we approach web design. We create both simple and complex modern websites based on templates. Our process involves three steps:
Determining the necessary information, project scope, required materials, and suitable template choices.
Creating and customizing the template, selecting colors and imagery based on the client’s preferences.
Final adjustments and corrections with the client before launching the website. Handing over image and material files to the client.
check
Everything from a single source—from logo to colors, templates, and the final design with all desired features.
Contemporary, stylish, and cost-effective solutions without additional complexity for extra features.
No surprises: Clear fixed prices include all desired features—transparent and fair.
We visit your business to better understand your needs and create professional images and materials on request.
A contact person for all requirements: Our network covers everything you need - simply and efficiently.
Modern design and full functionality—reliable, high-quality, and at a fixed price.
check services
Our subscription plans at a glance:
Includes only maintenance and updates for the website..
Creation is exclusive and charged based on effort. Prices can be found under “Services.”
Download Our Subscription Terms
Here you can find an overview of our clients’ websites.
We offer design services such as logo creation, websites, and print products, including webshops that clients can manage themselves. A wide range of templates is available, which can be customized to meet client requirements and more.
Here you can find an overview of sample websites.
Our QR Code Generator
Route Planner and Map
Pfennich WebDesign
Milan Pfennich
Sonnamttstrasse 15
9015 St. Gallen
Schweiz CH
Pfennich WebDesign
Milan Pfennich
Calle Sanches 119
Sector 30 de Mayo
Santo Domingo | RD
Check Services
We provide design services such as logo creation, websites, and print products, including webshops that clients can manage themselves. A wide variety of templates is available to be adapted to customer needs. Additionally, professional image editing and print processing are offered through partners. Training and transparent pricing are also available.
Together with the client, we create or modernize a new or existing company logo. During the initial meeting, the design direction is determined, and the project scope is defined. We then develop several proposals to present to the client, who selects one for further refinement and finalization. In addition to graphics, we also create other products such as business cards, flyers, ads, or brochures upon request.
We offer a very large and diverse selection of templates such as HTML, HTML5, Flash templates, etc., which we customize, modify, or completely recreate with the client.
We provide professional assistance in creating images and photo editing. We handle all tasks, including integrating existing materials into cohesive designs.
Whether you need a large or small shop, we create your shop with Website X5, allowing you to expand or manage it yourself anytime.
We manage all types of print orders on your behalf through competent partners, serving as your single point of contact.
Design and maintenance of websites, e-shops, forms, business cards, brochures, menus, sales flyers, posters, tickets, order pads, as well as textile printing and other souvenirs like keychains, pens, mugs, or caps.
We offer webshop courses for clients who wish to manage and update their shops independently. Courses can be held at our or your location. Package: 10 lessons for up to 5 participants, 50 minutes each, excluding travel expenses and software, starting at CHF 1,050.00.
We guarantee flawless functionality of the shop and assure you that all our work meets the latest standards.
STARTER KIT:
One-pager websites without forms, up to 8 pages or links:
Without shop: from CHF 1,400.00
With shop: from CHF 2,600.00
Hourly rate for additional work: CHF 120.00
Excludes travel expenses
Professional text creation and proofreading are also offered
on request and are charged separately, provided by an external partner or AI.
Pfennich Templates